Martin Lewis: A drugs bust – stop letting big pharmaceuticals rip you off!

Harry Potter’s got nowt on the pharmaceutical industry. It’s full of real wizards – both those who make drugs that help, and the marketers who have a raft of tricks to persuade us there’s hidden magic in their brands. Drug companies spend millions promoting ‘only-use-the-name-you-know’ messages… but it’s often marketing baloney, balderdash and any other ‘b’ words you can think of.