Rolls Royce Ghost First Generation (2016 to 2020) Buyers Guide

When the Rolls-Royce Ghost was first introduced in 2009, it signaled an expansion for the British brand, offering a more contemporary and dynamic alternative to the iconic Phantom. Positioned as an entry-level model (by Rolls-Royce standards), the Ghost was designed to attract a new generation of luxury buyers seeking the renowned craftsmanship and opulence of the brand but with a more understated and driver-focused experience. 

Under the hood, the Ghost was powered by a 6.6-liter twin-turbocharged V12 engine, delivering 563 hp and 780 Nm of torque. This engine propelled the Ghost with effortless grace, enabling a 0 to 60 mph time of just 4.8 seconds—impressive for a car of its size and stature. The engine was paired with an 8-speed automatic transmission, ensuring smooth and seamless power delivery.

On the exterior, the Rolls-Royce Ghost showcased a stately design with understated elegance. The iconic Pantheon grille and Spirit of Ecstasy hood ornament took center stage at the front, exuding sophistication. The Series II facelift introduced redesigned LED headlights with a more modern, angular appearance, giving the Ghost a sharper look.

The car’s silhouette remained classically Rolls-Royce, with long flowing lines, rear-hinged coach doors, and a presence that commanded attention on the road. Subtle chrome accents, refined bodywork, and optional two-tone paint finishes enhanced the Ghost’s allure.

Inside the Ghost, luxury and craftsmanship were at the forefront. The interior featured the finest materials, including hand-stitched leather, polished wood veneers, and deep-pile carpeting, all meticulously crafted by Rolls-Royce artisans. The spacious cabin was designed to cocoon occupants in comfort, offering an exceptionally quiet and serene environment, thanks to Rolls-Royce’s advanced sound insulation. 

The infotainment system was seamlessly integrated, controlled by a central rotary dial, and included advanced features such as navigation, rear-seat entertainment, and bespoke audio systems. The Ghost also featured state-of-the-art driver assistance technologies.

Throughout its production run, the Rolls-Royce Ghost faced competition from the ultra-luxury segment. Chief among its rivals were the Bentley Flying Spur, with its combination of power and opulence, and the Mercedes-Maybach S-Class, which offered similar levels of comfort and technological sophistication.

Other notable competitors included the Bentley Flying Spur, Mercedes-Maybach S-Class, Aston Martin Rapide and the BMW 7 Series (M760Li), though none could quite match the Ghost’s unique blend of tradition, luxury, and presence.

Model Changes (Breakdown by Year)

2009 Rolls-Royce Ghost

In 2009, the Rolls-Royce Ghost made its debut as a more compact and dynamic companion to the flagship Phantom. 

It was powered by a 6.6-liter V12 engine that produced 563 hp, delivering impressive performance for a luxury sedan of its size. 

The Ghost’s chassis was derived from the BMW 7 Series platform, but it underwent significant modifications to enhance comfort and elevate the level of luxury that Rolls-Royce is renowned for.

When the Rolls-Royce Ghost was first introduced in 2009, its starting price was around $245,000.

2010 Rolls-Royce Ghost

In 2010, the Rolls-Royce Ghost remained largely unchanged from its 2009 debut model, as it was still fresh on the market.

The starting price remained unchanged and was the same as the previous year.

2011 Rolls-Royce Ghost

In 2011, Rolls-Royce introduced the Ghost Extended Wheelbase (EWB), which extended the rear seating area by an additional 170 mm (6.7 inches). This extra space provided passengers with enhanced legroom and an even greater sense of luxury, further elevating the Ghost’s appeal as a premium chauffeur-driven vehicle.

The starting price for the regular Rolls-Royce Ghost in 2011 was around $250,000. And the starting price for the Rolls-Royce Ghost Extended Wheelbase (EWB) was approximately $290,000.

2012 Rolls-Royce Ghost

In 2012, the Rolls-Royce Ghost remained largely unchanged from the previous year. 

The starting price for the regular Ghost and Ghost Extended Wheelbase (EWB) in 2012 remained unchanged and was the same as previous year.

2013 Rolls-Royce Ghost

In 2013, the Rolls-Royce Ghost received a slight facelift that included minor interior updates, along with additional customization options available through the brand’s bespoke program. This year also marked the introduction of the “V-Specification” model, a limited edition that offered a power increase to 593 hp, along with unique styling touches.

The styling touches of the Rolls-Royce Ghost “V-Specification” model included special exterior and interior design elements that differentiated it from the standard Ghost. Externally, the V-Specification featured exclusive paint options, bespoke alloy wheels, and subtle V-Specification badging to signify its limited edition status.

Inside, the V-Specification offered unique stitching patterns, embroidered V-Specification logos on the headrests, and additional bespoke materials, including special veneers and trim finishes.

For the regular Rolls-Royce Ghost, the starting price remained around $260,000. The Ghost Extended Wheelbase (EWB) version had a starting price of approximately $300,000. And the Rolls-Royce Ghost “V-Specification” model was approximately $320,000.

2014 Rolls-Royce Ghost

In 2014, Rolls-Royce unveiled the “Ghost Series II,” a facelift that refreshed the model both aesthetically and technologically. The exterior received a modern update with redesigned LED headlights featuring a more angular look, which added a sharper, more contemporary feel to the front end. The grille was subtly revised to appear more upright and defined, further enhancing the Ghost’s presence.

Complementing these changes was a new front bumper with reshaped air intakes, giving the Ghost a more purposeful stance while also improving aerodynamics.

The interior of the Ghost Series II was updated to reflect the evolving luxury standards of Rolls-Royce. Seats were redesigned with improved padding and contouring, offering greater comfort and support for long journeys. The infotainment system received a significant upgrade, incorporating the latest technology from Rolls-Royce, including a larger display screen, faster processing, and enhanced connectivity features such as touchpad controls. 

Additionally, new driver assistance technologies were introduced, including satellite-aided transmission (SAT), which used GPS data to predict the road ahead and optimize gear changes, improving both efficiency and driving dynamics.

Mechanically, the Ghost Series II benefitted from a refined suspension system, which further enhanced its already renowned ride quality. The updated suspension worked in conjunction with Rolls-Royce’s existing air suspension system, delivering an even smoother and more controlled ride.

The starting price in 2014 for the Rolls-Royce Ghost Series II was approximately $290,000 for the standard model. The Ghost Extended Wheelbase (EWB) variant had a higher starting price, around $330,000.

2015 Rolls-Royce Ghost

In 2015, the Rolls-Royce Ghost Series II continued largely unchanged from its 2014 facelift. 

The starting price remained unchanged and was the same as the previous year.

2016 Rolls-Royce Ghost

In 2016, Rolls-Royce deepened its commitment to bespoke craftsmanship, expanding the range of customization options for the Ghost to provide buyers with an even greater degree of personalization. Customers could now choose from an even wider selection of premium interior materials, including new leather colors and textures, as well as rare and exotic wood veneers sourced from around the world.

Custom metal finishes, embroidered details, and unique trim combinations were also made available, allowing each Ghost to be tailored precisely to the owner’s desires. Whether opting for contrasting seat piping, custom inlays, or special headliner designs like Rolls-Royce’s signature Starlight headliner, buyers had endless possibilities to create what they wanted. 

Despite the expanded bespoke options, Rolls-Royce made no significant mechanical changes to the Ghost in 2016.

The starting price in 2016 for the standard Rolls-Royce Ghost was approximately $295,000. The Rolls-Royce Ghost Extended Wheelbase (EWB) version started at around $335,000. 

2017 Rolls Royce Ghost

In 2017, Rolls-Royce introduced the Ghost Black Badge variant, which offered a more performance-oriented take. The engine received a modest power boost, increasing output to 603 hp, while the suspension was adjusted for a sportier, more dynamic driving experience. 

The Black Badge model stood out with its darkened exterior trim, which included black chrome accents and a blackened Spirit of Ecstasy, giving the car a more aggressive look. Inside, unique interior styling elements, such as carbon fiber composite materials and distinct upholstery options, further differentiated the Black Badge from the standard Ghost, appealing to a younger clientele.

The starting price in 2016 for the standard Rolls-Royce Ghost was approximately $300,000. The Rolls-Royce Ghost Extended Wheelbase (EWB) version started at around $340,000. And the Rolls-Royce Ghost Black Badge started at approximately $320,000. 

2018 Rolls-Royce Ghost

In 2018, Rolls-Royce continued to offer both the standard Ghost and the Black Badge variants, with an expanded selection of bespoke options. These new customization possibilities included additional paint colors and interior material choices, allowing buyers even more freedom to personalize their vehicles.

In 2018, the starting price for the standard Rolls-Royce Ghost was around $311,900, while the Ghost Extended Wheelbase (EWB) variant had a starting price of approximately $350,000. The Rolls-Royce Ghost Black Badge variant started at roughly $325,000. 

2019 Rolls-Royce Ghost

In 2019, Rolls-Royce marked the 10th anniversary of the Ghost by unveiling a special edition model known as the Ghost Zenith Collection. This exclusive edition was limited to just 50 units, making it one of the most sought-after models in the Ghost lineup. The Ghost Zenith drew inspiration from the original 200EX concept car, which had previewed the production Ghost back in 2009.

The Ghost Zenith Collection was distinguished by unique design cues that set it apart from other models. It featured bespoke interior details, including exclusive materials.

For the other Ghost models, the standard Rolls-Royce Ghost had a starting price of approximately $311,900. The Ghost Extended Wheelbase (EWB) variant started at around $350,000, and the Ghost Black Badge variant had a base price of roughly $325,000. Meanwhile, the Rolls-Royce Ghost Zenith Collection was around $500,000.

2020 Rolls-Royce Ghost

In 2020, production of the first-generation Rolls-Royce Ghost came to an end, marking the conclusion of an era for this generation.

The second-generation Ghost was revealed in this same year with a complete redesign.

Rolls-Royce Ghost First Generation Common Problems

The Rolls-Royce Ghost is built on the same platform as the BMW 7 Series. This connection allows it to benefit from BMW’s engineering and reliability. However, like any vehicle, the Ghost can encounter some common issues over its lifespan.

However, it is essential to keep in mind that all cars, even supercars, can have issues and it is crucial to perform a Pre-Purchase Inspection (PPI) from an authorized dealer or experienced independent mechanic to reveal all issues.

Air Suspension Problems: Owners have experienced failures in the air suspension system, which is crucial for the Ghost’s renowned smooth ride. This can lead to uneven or sagging suspension, particularly noticeable in the rear, and repairs can be costly due to the complexity of the system

Oil Leaks: Some Ghosts have been reported to suffer from oil leaks, particularly from the rear main seal between the engine and gearbox. This issue can be tricky and expensive to repair, often requiring a significant amount of labor.

Battery Drain Issues: Parasitic battery drain is a common issue, especially when the car is left parked for extended periods. Owners have reported dead batteries due to electrical systems continuing to draw power even when the vehicle is off.

Fuel Injector and Coil Problems: Issues with misfiring cylinders due to faulty fuel injectors and ignition coils have also been reported. This can trigger the check engine light and result in rough engine performance, necessitating replacements.

Electronic System Glitches: Like many modern luxury cars, the Rolls-Royce Ghost has sophisticated electronics, and some owners have encountered glitches, particularly with the iDrive system and other onboard electronics such as the infotainment system and sensor malfunctions.

Recalls

2012 Rolls-Royce Ghost vehicles

Engine and engine cooling (Recall no. 18V248000)

The electric auxiliary water pump may fail and cause the circuit board to overheat. If the circuit board were to overheat, it could increase the risk of a fire.

2018 Rolls-Royce Ghost vehicles

Air bags (Recall no. 18V097000)

The head air bags in these vehicles may have been damaged during vehicle assembly, possibly causing the head air bags to not fully inflate upon deployment. If the head air bag does not inflate properly in a crash, it can increase the risk of injury.

2017 Rolls-Royce Ghost vehicles

Seat belts: Front: Retractor (Recall no. 16V747000)

The vehicle-sensitive locking mechanism of the seat belt Emergency Locking Retractor (ELR) for the driver’s seat may not lock as designed. As such, these vehicles fail to comply with the requirements of the Federal Motor Vehicle Safety Standard (FMVSS) number 209, “Seat Belt Assemblies.”. In the event of a crash where heavy braking is applied, the Emergency Locking Retractor (ELR) may activate when the occupant is more forward in the seat, possibly increasing the risk of injury.

2015 Rolls-Royce Ghost vehicles manufactured on January 23, 2014

Air bags: Side/window (Recall no. 15V695000)

The affected vehicle has thorax air bags fitted to both front seats that may fail to meet the side impact performance requirements for the front seat occupants. As such, this vehicle may fail to comply with Federal Motor Vehicle Safety Standard (FMVSS) number 214, “Side Impact Protection.”. In the event of a vehicle crash necessitating air bag deployment, this may increase the risk of injury to the front seat passengers.

2011 Rolls-Royce Ghost vehicles 

Engine and engine cooling: Engine: Gasoline: Turbo-charger (Recall no. 12V166000)

Rolls-Royce is recalling certain model year 2011 Ghost vehicles equipped with 8- or 12-cylinder, turbocharged engines because the circuit board for the electric auxiliary water pump can overheat.This could lead to a smoldering of the pump or an engine compartment or vehicle fire.

2010 Rolls-Royce Ghost vehicles manufactured from September 2009 through September 2010

Engine and engine cooling: Engine: Other fuel types: Turbo-charger (Recall no. 11V522000)

Rolls-Royce is recalling certain model year 2010 Ghost vehicles manufactured from September 2009 through September 2010, equipped with turbocharged engines, because the circuit board for the electric auxiliary water pump can overheat. This could lead to a smoldering of the pump or an engine compartment or vehicle fire.

Maintenance and Ownership Costs

Compared to other ultra-luxury sedans, owning a Rolls-Royce Ghost is considered to have relatively lower maintenance requirements and ownership costs. This is partly due to its shared engineering with BMW, which brings a level of reliability and familiarity to some of the Ghost’s components, easing the overall ownership experience. But keep in mind that Rolls-Royce parts and service will be more than BMW generally.

However, it is important to remember that regular maintenance and repairs will still be necessary, and the costs can vary depending on whether you take your car to a dealer or an independent mechanic.

Here is the suggested service schedule and intervals per Rolls Royce:

1 YEAR OR 7,000 – 10,000 MILES

Replace engine oil and filter.

Comprehensive inspection to factory specifications.

Complete factory diagnostics.

2 YEARS OR 18,000 MILES

Replace engine coolant.

Replace spark plugs.

Replace engine oil and filter.

Inspect and replace V-belt and tensioner.

Replace pollen filters.

Replace brake fluid.

3 YEARS OR 27,000 MILES

Replace engine oil and filter.

Replace gearbox oil.

4 YEARS OR 36,000 MILES

Replace engine oil and filter.

Comprehensive inspection to factory specifications.

Replace brake pads and discs as necessary.

Check and replace cabin air filters.

5 YEARS OR 45,000 MILES

Replace engine oil and filter.

Replace spark plugs.

Inspect and replace V-belt and tensioner.

Replace pollen filters.

Replace brake fluid.

Replace engine coolant.

Here is a rough estimate of typical service costs associated with the Rolls-Royce Ghost:

Oil Change – As low as $650 with independent mechanics and up to $1,000 at Rolls-Royce dealerships, due to the use of high-quality synthetic oil and premium filters.

Minor Service – Typically includes an oil change, air filter, and cabin filter replacement, along with general vehicle inspections. Expect to pay around $1,500 to $3,000 at a dealership.

Major Service – Involves everything from a minor service plus spark plug replacement, brake fluid change, and more extensive system diagnostics. Costs at a dealership typically range from $4,000 to $8,000.

Tires – A set of high-performance tires such as Continental ContiSport Contact can cost between $2,000 and $4,000, depending on the brand and specification.

Brakes – Premium brake pads and rotors for the Ghost are priced around $2,500 to $4,500 for a full set, including labor at a dealership.

Clutch – Although the Ghost generally uses an automatic transmission, related clutch or transmission component replacements can cost between $5,000 and $10,000, reflecting the complexity of the job.

Options List

When it comes to purchasing a Rolls-Royce Ghost from the first generation (2009 to 2020), there are a few key options to consider.

The Ghost’s options list is extensive, offering a wide range of bespoke features that allow buyers to create a truly unique vehicle.

One of the amazing features of the Rolls-Royce Ghost is the level of exterior customization available. Buyers can choose from a vast palette of paint colors, including exclusive shades from the Rolls-Royce Bespoke collection. For those seeking something truly unique, the brand offers the option to create a completely custom color. 

Additionally, the Ghost can be fitted with special two-tone paint schemes, further enhancing its visual appeal. The iconic Spirit of Ecstasy hood ornament can be specified in various finishes, including silver, gold-plated, or illuminated, adding a personalized touch to the vehicle’s exterior.

Inside the Ghost, the options are nearly limitless. Rolls-Royce offers a variety of leather upholstery choices, with customers able to select from different colors, textures, and even custom stitching patterns. The interior can be adorned with hand-finished wood veneers, metal inlays, and bespoke details that reflect the owner’s personality.

One of the most sought-after options is the Starlight Headliner, which incorporates hundreds of tiny fiber-optic lights into the roof lining, creating the effect of a starry night sky. Additionally, the rear seats can be customized with features like individual entertainment screens, massaging functions, and even a champagne cooler with bespoke glassware.

The Rolls-Royce Ghost also offers a suite of advanced technology and comfort features. Optional driver assistance systems include night vision, head-up display, and adaptive cruise control, which enhance safety and convenience. The Ghost’s audio system can be upgraded to the Bespoke Audio system, engineered specifically for the cabin’s acoustics, providing an unparalleled listening experience.

For those who frequently travel with a driver, the Extended Wheelbase (EWB) version offers the option of rear-seat curtains, privacy glass, and a rear-seat entertainment package, transforming the back seat into a mobile sanctuary.

Beyond standard options, Rolls-Royce’s bespoke program allows for almost any level of personalization. This includes custom embroidery, monogrammed headrests, and personalized treadplates.

Customers can even commission unique exterior coachlines hand-painted by the brand’s artisans, or request custom-built storage compartments tailored to specific items, such as watches or cigars. The bespoke program ensures that no two Ghosts are exactly alike, making each car a true reflection of its owner’s desires.

By carefully selecting from the extensive options list, buyers can create a Rolls-Royce Ghost that perfectly suits their tastes.

2009 Rolls-Royce Ghost Options List 

2012 Rolls-Royce Ghost Options List

Key Options

Starlight HeadlinerBespoke Audio systemNight vision with head-up displayCustom leather upholstery and wood veneers

Price and Values of  Rolls-Royce Ghost (Includes model year to 2024)

The Best Rolls-Royce Ghost (2009 to 2020) to Buy

When it comes to choosing the best Rolls-Royce Ghost from the first generation (2009 to 2020), several key factors can guide your decision, including the model year, available options, and the vehicle’s overall condition.

For those seeking the most refined version of the first-generation Ghost, the 2019 model year is an excellent choice. As one of the final years of production, the 2019 Ghost benefits from all the incremental updates and enhancements made throughout its production run. This includes the introduction of the exclusive Ghost Zenith Collection, which offers unique design elements, bespoke features, and limited-edition status, making it highly desirable for collectors and enthusiasts.

If you’re looking for market stability and not losing money, go for model year 2009 to 2013 Rolls-Royce Ghost.

In addition to selecting the right model year, the condition and mileage of the Ghost are critical factors to consider. A well-maintained vehicle with low mileage is more likely to retain its value and provide a reliable ownership experience. It’s essential to do research, compare prices, and seek out vehicles with a complete service history to ensure that you are making a sound investment.

Therefore, it’s important to evaluate your needs, preferences, and budget when selecting a Rolls-Royce Ghost.

Conclusion

In summary, with a starting price typically beginning around $75,000 to $100,000+, the Rolls-Royce Ghost first generation (2009 to 2020) remains an great choice for those seeking ultimate luxury. 

While alternatives like the Bentley Flying Spur, Mercedes-Maybach S-Class, Aston Martin Rapide, and BMW 7 Series (M760Li) exist, the Rolls-Royce Ghost sets itself apart through its timeless design, bespoke craftsmanship, and the prestige associated with the Rolls-Royce brand.

You will not be disappointed if you owned a Rolls-Royce Ghost.